From “green” manager to more green in the bank
Rainforest QA’s on-demand QA solution is revolutionizing how tech companies perform web and mobile app testing. Founded in 2012, Rainforest QA helps hundreds of software companies ship better code, faster.
In this case study, we’ll discuss how Rainforest QA doubled its pipeline and SDR team with help from InsideScale.
Turbocharging an already solid team
Rainforest QA was in a pretty good spot from a tools, people, and process perspective. But, for some reason, leads were flat, and there was concern about the SDR Manager being somewhat green.
So, they brought us in with the goal of doubling meetings per rep, doubling the team’s size, and providing some much-needed coaching.
After a brief assessment of the team’s strengths and weaknesses, we quickly co-augmented processes (e.g. new territories) with the SDR Manager, which streamlined prospecting workflows and poured gasoline on what was already working. We also collaborated to co-create new campaigns, workflows, metrics, and a robust Salesforce reporting suite to manage it all.
(Tip: if you’re on Outreach.io, use their “Engagement Panel.”).
Doubling the outbound SDR team
Within one short month of working with us, Rainforest QA had their biggest month ever (100+ SQOs from a team of five!). And, they scaled up happily ever after. 😉 Seriously though, the activity reports were a game-changer. And, the team suddenly became hungry to stand out, allowing Rainforest QA to harness the power of truly motivated employees.
With leads now flowing into a stabilized process, we then co-launched a recruiting initiative that highlighted Rainforest QA’s amazing culture. In no time, we doubled the team from five to ten SDRs. And, our co-designed Sales Enablement Suite expedited the onboarding of new hires.
Rainforest QA has even become one of the top-rated SDR gigs in the Bay area.
Doing the impossible with InsideScale
So, did we do the impossible? In the words of Fred Stevens-Smith, Founder & CEO of Rainforest QA:
“We asked InsideScale to do the impossible. Double leads and double the team. And that’s exactly what they did.”
Let’s double your pipeline
Message us at firstname.lastname@example.org to start a conversation about doubling your sales pipeline.